3rd Annual Falling for the Wallace fall festival

Celebrating Community

The 3rd Annual Falling for the Wallace- Fall Festival is all about celebrating community and bringing people together—and this year’s festival promises to be bigger and better than the first! We’re thrilled to invite everyone to experience an unforgettable day of fun and excitement in the heart of downtown Levelland.

Last year’s event welcomed over 1,700 attendees, and we’re expecting an even larger crowd this year!

Community Parade 3:00 PM

Fall Festival 4:00- 8:00 PM

Levelland’s got talent 8:00 PM

The day kicks off with the Community Parade at 3:00 PM, a hometown favorite that brings together area businesses, schools, nonprofits, and families in celebration. Levelland Main Street and the Wallace Theater are thrilled to co-host this year’s parade, working hand-in-hand to create a meaningful, memorable experience for all.

COMMUNITY PARADE

From 4:00–8:00 PM, Falling for the Wallace Festival will create a vibrant hub of activity with shopping, live music, art displays, delicious food, and fun activities for the whole family. Whether you’re discovering unique finds from our local merchants, enjoying a bite from food trucks, or dancing along to live performances, there’s something for everyone!

All food booths and trucks require a city permit.

For more information on city permits, click here.

This year is especially exciting the Wallace will celebrating one year anniversary. We opened our doors on September 20th, 2025 with our Grand Opening Celebration Event, and we are excited to announce our second season, Stories By Starlight, bringing a new chapter for the historic Wallace Theater.

We are now accepting festival booth participants and parade entries.

Entry fees for the parade are just $10, and every dollar supports local nonprofits. Don’t miss your chance to be part of this special community celebration!

Community is about fellowship. It’s about being part of something greater than ourselves, where collective efforts lead to shared successes and individual contributions are valued as part of the whole. We hope that Falling for the Wallace will continue to grow into a beloved fall tradition that unites us each year to celebrate what makes our community truly special.

Thank you for being part of our story. We can’t wait to celebrate with you!

‘Stories By Starlight: A Story in Art’

Student Art Contest

The contest is open to all children grades K–12 in Hockley County attending public, private, parochial, and home schools.

Community Art SHow

Show us a story that is special to you. From family memories to Hockley County traditions, the people and places around us are full of stories worth telling. Create a piece of art that celebrates a story and what it means to you. Every artist has a story to tell....what’s yours?